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We’re looking for a hands-on, data-driven marketer to support and execute our Account-Based Marketing (ABM) strategy while strengthening the systems and processes that power our demand engine. This role sits at the intersection of marketing, sales, and technology — helping to drive targeted account engagement, improve lead quality, and ensure our marketing technology stack is operating effectively. You’ll play a key role in executing ABM programs, managing lead flow, and optimizing how we generate and convert demand. What You’ll Do ABM Execution & Campaign Management • Support execution of ABM programs using Demandbase • Help manage target account lists, segmentation, and campaign deployment • Partner with Marketing and Sales to activate campaigns across key accounts • Track and report on account engagement and campaign performance Marketing Operations & Systems Support • Support day-to-day management of marketing systems, including • Salesforce • Demandbase • Marketing automation platforms • Help maintain data quality, campaign tracking, and reporting accuracy • Assist in improving lead routing, scoring, and lifecycle processes Lead Management & Funnel Optimization • Support lead generation and nurturing efforts across channels • Ensure leads are properly captured, routed, and followed up on • Partner with Sales to improve lead handoff and conversion Affiliate & Channel Coordination • Support integration of affiliate/partner-driven leads into marketing workflows • Help ensure consistency in tracking and performance measurement Team Support • Manage and support a Colombia-based team member • Help build repeatable processes and improve operational efficiency What You Bring • 4–7+ years of experience in B2B marketing, with exposure to ABM and/or marketing operations • Hands-on experience with Demandbase or similar ABM tools • Working knowledge of Salesforce and marketing automation platforms • Strong attention to detail and comfort working with data and systems • Ability to execute campaigns and manage multiple priorities • Collaborative mindset and ability to work cross-functionally with Sales and Marketing • *Potential for strategic thinking capabilities What Success Looks Like • ABM campaigns executed effectively and on time • Improved lead flow, routing, and data accuracy • Increased engagement within target accounts • Strong coordination between Marketing and Sales • Reliable reporting and visibility into performance Apply tot his job Apply To this Job
