Job Description
Company description PHM is the leading health media agency in the US, dedicated to connecting people with meaningful health and wellness experiences every day. By reimagining media's role in healthcare, PHM delivers best-in-class solutions, pushing the boundaries of media through data, content, commerce and creativity. Our teams' spirit of innovation and genuine passion for health inspire bold and meaningful work for our clients, and we do it all with #phmlove. Overview The Analyst, Business Intelligence (BI) will support a variety of clients, projects, and responsibilities, working alongside a highly skilled team across Strategy, Marketing, Media, and Creative to drive measurable results. This role will play a key part in supporting reporting and dashboard development, ensuring stakeholders have access to accurate, insightful data for decision-making. The ideal candidate is an analytical thinker with strong technical skills, business acumen, and a curiosity-driven mindset. They should be a self-starter, highly adaptable, detail-oriented, and comfortable working in a fast-paced, evolving environment. Responsibilities Collaborate with cross-functional teams to develop reporting frameworks that analyze trends and optimize multi-channel media campaigns. Develop a deep understanding of client data sources, ensuring accuracy through regular quality control checks. Analyze campaign performance and provide insights using various digital analytics tools and partners. Assist in creating measurement plans that outline strategies and tactics to assess brand performance. Conduct market and industry research to provide benchmarks, industry updates, market scans, and summary reports for clients. Support competitive analyses and best practice audits. Wor