Job Description
Summary Location LI-#Hybrid The Insights and Analytics team is dedicated to enabling improved decision making at Novartis by leveraging data and advanced analytics capabilities to generate actionable insights that drive business growth. We collaborate closely with the US business, bringing insights and challenging ideas to empower smarter, data-driven decision-making. Reporting into Director, Patient and Provider Analytics Neuroscience, this role is crucial in shaping the strategic direction of patient and provider engagement within a major pharmaceutical company. This role will support a cross-functional team to conduct the analysis to identify key influencers and opportunities within the healthcare landscape, ultimately contributing to improved patient outcomes through data-driven tailored engagement strategies. The role requires a visionary leader who understands the complexities of healthcare data, drive innovation in patient journey mapping, and prioritize patient pools to maximize growth opportunities. By aligning internal stakeholders with data-driven insights, the AD of Patient & Provider Analytics – Neuroscience will play a critical role in advancing the company's mission to deliver impactful healthcare solutions and drive sustainable business growth. This position will be located at East Hanover, NJ or Cambridge, MA sites and will not have the ability to be located remotely. This position will require 15% travel as defined by the business (domestic and/ or international). About the Role Key Responsibilities: Lead the gathering, synthesis, and interpretation of secondary data (behavioral, attitudinal, clinical) to support strategic analysis of patient and provider cohorts. Oversee data quality, analytic approaches, and methodological rigor to ensure reliable segmentation and insight generation. Develop and guide advanced analyses to inform brand strategy, launch readiness, and key business decisions. Translate complex analytical outputs into clear summaries and recommendations for brand, insights, and leadership teams. Lead analyses of prescribing behavior, patient flow, access barriers, and drop‑off points to identify sources of growth and risks. Partner with cross‑functional teams (e.g., PMR, Decision Science, Brand, Data Strategy) to align on analytical objectives, inputs, and interpretation of findings. Guide the development and ongoing refinement of HCP‑to‑account mapping and targeting frameworks. Lead the creation and evolution of patient journey maps by integrating data, stakeholder input, and field feedback. Facilitate analytical discussions, workshops, and working sessions to support launch planning, market understanding, and prioritization. Review and provide strategic guidance on materials prepared for leadership meetings and key brand forums. Monitor progress across assigned initiatives and proactively adjust analytical plans based on changing business needs. Provide coaching and oversight to Managers and analysts, supporting skill development and ensuring consistent analytical quality. Novartis seeks an individual with strong analytical skills and an extensive experience in leveraging pharmaceutical data -driven insights to drive strategic engagement initiatives. The candidate should have deep understanding of payer and provider data, behavioral, attitudinal, and clinical data in a healthcare network and proven track record of segmentation performed to inform personalized marketing strategies. Essential Requirements : Bachelor's degree in related field is required; Master of Science and/or MBA strongly preferred Minimum Minimum 6+ years of experience in the pharmaceutical or healthcare industry, with a deep understanding of healthcare provider and patient behaviors, as well as market dynamics Minimum 3+ years of domain expertise in these areas are highly desired: secondary data analytics, data science, primary market research, field analytics and insights, market access and patient service analytics, or other related strategic analytics and management consulting Proven track record of enabling data-driven decision-making at a senior leadership level, including addressing complex business challenges and shaping organizational strategy particularly in therapeutic areas. Experience in creating and implementing segmentation models for HCPs and patients based on attitudes, behaviors, and beliefs Experience in creating end-to-end patient and provider journey maps Proven ability to develop and leverage human insights to inform strategic initiatives and engagement strategies Proficiency in data analysis and interpretation, with experience in handling complex datasets related to s