Job Description
Director, Product Marketing At Pattern Bioscience, we're tackling antibiotic resistance, one of the biggest public health challenges of our time. We use machine learning and microfluidics to quickly identify the bacteria causing an infection and to predict which drugs will cure the infection. Our mission is to reinvent the clinical microbiology lab using our novel, game-changing technology. To accomplish our mission, we are seeking an experienced and entrepreneurial Director of Product Marketing comfortable in the startup, biotech environment to own and execute strategic and tactical product marketing. The role is ideal for someone who takes pride in launching new, innovative diagnostic products and driving market growth and expansion. You will be responsible for leading product marketing while owning product launch, defining product vision, working closely with Sales and supporting revenue growth and customer satisfaction. This role is for you if you enjoy the process of fostering a new paradigm in infectious disease diagnostics. How You Will Contribute Immediate Priorities Own the launch of Pattern's Pneumonia ID/AST solution, including positioning, messaging, sales training and tools, pricing and other launch related deliverables Support the sales organization and customers by providing technical information about products, technology, or other issues requiring marketing input or assistance Serve as the company expert with respect to disease state, standard of care, clinical and economic data, competition, and market access. Ensure routine and real-time communication of updates to the field, senior management and customer support organizations. Cultivate and maintain relationships with KOLs, corporate partners and VIP customers that will drive platform adoption and endorsements Responsible for lifecycl