Job Description
Looking for your Dream Job? Join Our Ice Cream Team! Job Title: Ben & Jerry's Global Head of Digital Marketing Location: South Burlington, Vermont Terms & Conditions: Full time, International assignment is not available for this role and relocation for local and international candidates is not provided. The Magnum Ice Cream Company (formerly a division of Unilever) is now a standalone, independent, EUR 7.9 billion publicly listed company. We’re on a mission to create the ultimate snacking company. A place where growth, innovation, founder and ownership mentality, and performance are cultivated and rewarded. And where we craft extraordinary ice cream experiences - transforming ordinary moments into lasting memories. Because we know, life tastes better with ice cream. We dream big but keep things simple to act fast. If you want to grow with us, make an impact, and shape the future of Ice Cream , this is the place for you! ABOUT BEN & • JERRY's Ben & Jerry's Homemade Inc., started in 1978 in a renovated gas station in Burlington, Vermont, USA, founded by childhood friends and dedicated activists Ben Cohen and Jerry Greenfield. In 2000 Ben & Jerry’s became a wholly owned autonomous subsidiary of The Magnum Ice Cream Company (TMICC) with a unique governance structure that provides for an independent Board of Directors vested with primary responsibility for advancing Ben & Jerry's social mission and ensuring the essential integrity of the brand. Ben & Jerry’s is one of TMICC’s most valuable and iconic brands, with annual turnover exceeding €1 Billion, and with high ambitions to double the business, and expand its impact throughout the world. Central to the mission of Ben & Jerry's is the belief that all three parts of its mission must thrive equally. This translates into a high-paced growth environment without compromising our grassroots and activist spirit. That is how we remain a true purpose-led organization with a connected 3-part mission, which you will find reflected in our KPI’s. Ben & Jerry’s 3-Part Mission Social mission: We initiate innovative ways to improve the quality of life locally, nationally, and internationally specifically on Climate Justice and Social Justice, Racial Justice, and Economic Justice Product mission: We make and distribute the finest quality natural ice cream and euphoric concoctions Economic mission: We operate our Company for sustainable, Profitable financial growth Job Purpose As the Global Head of Digital Marketing, you will steward a team of digital experts spanning an array of disciplines from core infrastructure, digital marketing and commerce, and media all in service of delivering Ben & Jerry’s unique 3-Part Mission. In this role, you will lead a fan-centric, world-class digital marketing team focused on building brand love, cultural relevance, and memorable strategies and tactics to create long-term equity for Ben & Jerry’s. A successful Global Head of Digital Marketing will forge strong working relationships with the Ben & Jerry’s Country Business Leaders, Regional Teams, Local Digital leaders, and a vast agency and vendor network to develop and execute against these priorities. As a strategic, operational, and creative leader, the Global Head of Digital Marketing sits on the Marketing Leadership Team reporting to the CMO. Core Disciplines Will Deliver TEAM LEADERSHIP: Providing leadership for high‑performing team of digital experts DIGITAL COMMERCE: Growing the category leading digital commerce business TECHNOLOGY: Maintaining and innovating a hybridized CPG, QSR, and Activism tech stack AI: Driving AI adoption and scale throughout the organization DIGITAL MARKETING: Best in class digital campaigns across Scoop Shop, Packaged, and Activism activation MEDIA: Category leading competitive ROIs on global media spend Key Responsibilities Provide inspiring leadership and clear direction for a high‑performing global team of digital experts, fostering collaboration, growth, and excellence across all digital disciplines. Manage a high performing cross-disciplinary digital team through day-to-day management, annual planning, and long-term business strategy Maintain 1-3 year vision on cultural shifts in order to guide our digital content storytelling strategy, operational model, and priorities overseeing both internal teams and external partners Drive annual organizational digital commerce goal setting including company target alignment with leadership and go to market teams, in addition to identifying and