Lead Creative, Design

Ro is a direct-to-patient healthcare company with a mission of helping patients achieve their health goals by delivering the easiest, most effective care possible. Ro is the only company to offer nationwide telehealth, labs, and pharmacy services. This is enabled by Ro's vertically integrated platform that helps patients achieve their goals through a convenient, end-to-end healthcare experience spanning from diagnosis, to delivery of medication, to ongoing care. Since 2017, Ro has helped millions of patients in nearly every single county in the United States, including 99% of primary care deserts. Ro is consistently recognized as a top workplace in Health Care, in New York, and for Women and Parents—earning more than 20 honors from Fortune, Great Place to Work, and PEOPLE since 2021. In 2025 alone, we ranked top 5 among medium workplaces in Health Care and New York, and top 50 nationwide. At Ro, the Lead Creative, Design role is equivalent to a Senior Art Director—a highly experienced individual contributor who leads through craft, taste, and execution. This is not a people management position. It is a hands-on creative role for someone who sets the bar through the work itself. You will bring ideas to life through exceptional design and art direction, elevating everything we put into the world with a sharp eye and a high standard for craft. As a Lead Creative, Design, you will be a key creative voice on the Brand Creative team, partnering closely with writers, designers, editors, and cross-functional teams to concept and execute bold, effective work. You will help shape visual direction, contribute to early-stage ideas, and ensure that every output feels intentional, cohesive, and distinctly Ro. Our team works in flexible, cross-functional squads, and you will be expected to contribute from the very beginning of a project. That means not just executing, but helping define the strategic idea—bringing a strong visual perspective into concepting and pushing the work toward a more expressive, differentiated territory. This is a role for someone who obsesses over craft. You care deeply about typography, composition, imagery, and detail. You are comfortable working across formats and channels, and you take pride in making the final output feel exceptional, whether it’s a campaign, a TV spot, or a social asset. You will work across all pillars of the business, including Weightloss, Sexual Health, Dermatology, Fertility, and future growth areas, helping ensure that the Ro brand shows up with clarity, consistency, and creative strength everywhere it lives. This is a full-time role, and reports into our Design Director. What you’ll do Concept and execute design across campaigns, paid social, TV, OOH, CRM, and digital Partner with writers and creatives to develop strong, visually compelling ideas from the ground up Lead art direction across projects, including imagery, typography, layout, and overall visual expression Elevate the craft and polish of every deliverable, setting a high bar for execution across all channels Explore and apply AI tools and workflows to push creative output, speed, and craft, helping keep Ro at the forefront of AI-driven design and storytelling Continuously push the Ro brand forward by evolving its visual expression, exploring new directions, and raising the creative bar Take ownership of the work by proactively identifying opportunities, generating ideas, and driving projects forward without waiting for direction Translate creative concepts into thoughtful, well-designed outputs that feel cohesive and on-brand Contribute meaningfully to early-stage concepting within creative squads Provide clear, actionable feedback to elevate the work of other designers and collaborators Contribute to the evolution of Ro’s visual identity through design exploration and references Stay current on design trends, tools, and cultural shifts to keep the work fresh and relevant Partner with external agencies and production teams as needed What you’ll bring 7+ years of experience in design, art direction, and brand creative Fluency in Figma and Adobe Creative Suite Experience using AI tools to enhance creative development, production, and craft (e.g., image generation, concepting, iteration, or workflows) A portfolio that demonstrates strong conceptual thinking and exceptional craft across multiple channels Deep expertise in typography, layout, color, and composition Experience working across both campaign and performance marketing creative Strong art direction skills, including working with photography, video, and motion Ability to contribute to