Manager, Content Strategy (US Remote)

The content strategy manager will develop execute and maintain an integrated content strategy across all channels to support brand communications and demand generation goals.They will ensure a consistent compelling message is delivered to Turnitins existing and future customers partners and other external stakeholders.The content manager will partner with other teams to plan and execute cohesive content calendars lead content planning for major PR and brand campaigns establish content governance and quality standards drive cross-functional content prioritization and regularly report on content performance to recommend continuous improvements.The content strategy manager plays a critical role in shaping Turnitins brand.They should be an outstanding written verbal and visual communicator with strong organizational skills and an ability to thrive in a fast-paced work environment.They should possess strong leadership and teamwork skills able to lead both direct reports and indirectly across the organization.KEY RESPONSIBILITIESDevelop and maintain an integrated content strategy that aligns brand communications and demand generation marketing goals ensuring consistency across all channels and audiences.Partner with brand communications and marketing to plan and execute cohesive content calendars that support awareness engagement and pipeline growth.Lead content planning for major PR and brand campaigns product launches thought leadership moments and executive visibility ensuring materials ladder up to overall brand narrative.Establish content governance quality standards and review processes to ensure accuracy brand consistency and cross-team alignment.Drive cross-functional content intake and prioritization processes balancing strategic needs PR/brand campaign timelines and business priorities.Partner closely with Demand Gen Marketing to optimize web blog and nurture content for performance SEO and conversion while maintaining brand voice.Collaborate with the creative team to translate strategy into high-quality visual assets (e.g.videos social posts graphics).Regularly report on content performance insights and outcomes translating data into clear recommendations and next steps.Use audience insights analytics and competitive research to refine content strategy and recommend continuous improvements.Qualifications :REQUIRED QUALIFICATIONSAbility to craft and socialize narratives that connect brand product and customer value across multiple channels and formatsSkilled at partnering and negotiating with teams without direct authority to drive shared outcomesStrong writing editing and messaging capabilitiesSocial media experience either as an individual contributor or managing the functionUnderstands full-funnel marketing SEO PR and brand campaign development and how content impacts awareness conversion and loyaltyAble to build and manage workflows prioritization models and content governance systems that keep teams aligned and on trackComfortable using analytics SEO insights and market research to inform strategy and measure performanceCan balance long-term brand building with short-term needs while staying proactive and solutions-orientedPeople management experienceBachelors degree in communications public relations journalism or related field7-10 years of related work experience.PREFERRED QUALIFICATIONSPrevious content strategy leadership experienceExperience working in the education technology sectorAdditional Information :The expected annual base salary range for this position is:$112125/year to $130000/year.This position is bonus eligible.Actual compensation will be provided in writing at the time of offer if extended and is determined by work location and a range of other relevant factors including but not limited to:experience skills degrees licensures certifications and other job-related factors.Internal equity market and organizational factors are also considered.Total Rewards @ TurnitinAt Turnitin we believe Total Rewards go far beyond pay.While salary bonus or commission are important theyre only part of the value you receive in exchange for your work.Beyond compensation youll experience the intrinsic rewards of unleashing your potential and making a positive impact on global education.Youll also thrive in a culture free of politics surrounded by humble inclusive and collaborative teammates.In addition our extrinsic rewards include generous time off and health and wellness programs that provide choice flexibility and a safety net for lifes challenges.Youll also enjoy a remote-first culture that empowers you to work with purpose and accountability in the way that suits you best all supported by a comprehensive package that prioritizes your overall well-being.Our Mission is to ensure the integrity of global education and meaningfully improve learning outcomes.Our Values underpin everything we do.Customer Centric:Our mission is focused on improving learning outcomes; we do this by putting educators and