Job Description
Job Description Where you'll work: US Remote Marketing at GoTo Our Marketing team shapes GoTo's presence, voice, and vision-inside the company and on the global stage. By leveraging the latest AI-driven insights and tools, we power creative campaigns, connect with customers in meaningful ways, and drive business growth. Here, smart problem-solving and innovation aren't just encouraged-they're expected. Step into a role where your passion and ingenuity set new standards for how we reach, engage, and inspire our global audience. Your Day to Day As a Manager, Go-To-Market Analytics, you would be working on: Scale the GTM Analytics Engine : Increase the overall capacity and impact of the go-to-market analytics team by setting clear priorities, streamlining workflows, and elevating output quality across reporting, insights, and modeling. Expand Stakeholder Support & Bandwidth : Improve coverage and responsiveness for Marketing, Sales, and Ops by building scalable dashboards, automating recurring analyses, and ensuring stakeholders have timely, reliable performance insights. Own Operational Excellence in Analytics : Reliably cover core operational reporting (dashboards, KPI tracking, funnel performance, attribution) to free up senior team members to focus on strategic advising, experimentation design, and forward-looking analysis. Drive Revenue Through Better Analytics : Strengthen analytics processes, attribution models, and performance measurement frameworks to directly improve marketing efficiency, pipeline productivity, and overall revenue generation. What We're Looking For <