Job Description
Who We Are At Bonneville International, our purpose is to build up, connect, inform, and celebrate communities and families in the markets we serve. As an integrated media company, we provide content, advertising, and digital marketing solutions across 19 radio stations in Denver, Phoenix, Sacramento, Salt Lake City, and Seattle, along with the NBC Affiliate TV station, KSL-TV 5, in Salt Lake. We are responsible for lifting and inspiring with respect and giving voice to all the communities and clients we serve. We believe that empowering our employees to share their ideas and experiences will fuel creativity, innovation, and inspiration. A diverse and inclusive workforce is crucial to our ability to create and deliver exceptional content, products, and services that represent our communities. We’re proud of our history and we want talented people to join us as we continue to grow! To learn more about Bonneville and how our local media matters, visit: https://bonneville.com/ If you are interested in this position, please apply directly on our site: https://deseretmanagement.wd1.myworkdayjobs.com/en-US/BonSeattle/details/Marketing-and-Promotions-Manager\_R8128 This is an opportunity to step into a highly visible role with the chance to directly shape how we connect with and grow our audience. We’re looking for a creative marketer who can elevate our brands and campaigns, take full ownership of our Braze platform, and bring fresh ideas to the table—while enjoying the support of a collaborative, passionate team. Position Overview The Marketing & Promotions Manager will provide project management, planning and execution of programming and sales promotions, events and contests, as well as manage our audience database platforms. This position is responsible for coordinating on-site and off-site station events and remote broadcasts, executing contests, promotions, and strategic campaigns. The Marketing & Promotions Manager will also serve as the primary point person for community partnerships and will supervise our team of Promotions Assistants. We are seeking someone who brings strong marketing expertise, a passion for audience engagement, and the ability to optimize our marketing automation strategies using our audience engagement platform. The ideal candidate will be organized, proactive, creative, and detail-oriented, thriving in a lively, fast-paced environment while juggling multiple priorities under tight deadlines. Note: Work configurations are subject to change based on business needs and at company discretion. This position is an on-site role that requires the employee to work at our Seattle site. What You Will Do: Primary job duties will include, but are not limited to: Project Management Plan, manage and execute station and client promotions, contests, and events that take place on-air, on-line, and/or on-site; including as necessary, set-up/tear down of equipment/materials, etc. Oversee the execution of brand (KIRO/SeattleSports/SeattleRed/MyNorthwest) and programming promotions, events, host appearances & contests (i.e. Seahawk home broadcasts, Mariner home broadcasts, Holiday Magic, etc.) Manage and lead the Promotions team; including, but not limited to, recruiting, hiring, training and coaching Oversee community partnerships, charity requests, award submissions and outreach efforts, etc. Work with Programming, Imaging, and Traffic as needed for promotional execution. Work with the legal department in obtaining all documents necessary for promotion implementation; protect the company through strict adherence to signed agreements of all station promotions and events, serving as Legal Liaison to ensure that all corporate legal requirements are met Responsible for maintaining costs within department budget. Responsible for community relations and ensuring the proper outside image of all Bonneville Seattle stations, i.e., appearance of promotion staff, signage, and station presence displayed to the maximum potential using all available resources. Audience Engagement & Digital Marketing Serve as the marketing automation expert for the email database platform (Braze), staying current on features and functionality while managing updates and leveraging capabilities to drive audience growth through targeted email, push notifications, text, mobile, and special campaigns. Develop, schedule, and execute digital communications including newsle