Job Description
Job Description: The Marketing Research Analyst helps the organization make smarter, insight-led decisions. This role is responsible for gathering and translating customer, competitor, category, and market information into clear takeaways that support brand, go-to-market, segment and product strategies. This is a strong opportunity for an early-career marketer or analyst who is naturally curious, highly organized, and excited by connecting data and research to real business action. The right candidate will enjoy digging into trends, asking the right questions, and turning information into insights that help teams move with greater clarity and confidence. What You Will Do Support research initiatives that help shape brand, product launch, customer, and channel strategies Assist with the development of qualitative and quantitative surveys, interview guides, and research briefs, ensuring they are designed to elicit valuable insights and align with research objectives. Organize and analyze research findings to identify patterns, opportunities, and key takeaways Translate information into clear summaries, reports, and presentations for business stakeholders Monitor category trends, customer behavior shifts, competitive activity, and market developments from internally collected data. Partner with internal teams and external vendors to support research execution and reporting Help maintain research files, trackers, dashboards, and knowledge-sharing tools, and other research admin needs. Contribute to a stronger culture of insight-driven decision-making across the organization Stay updated on the latest market research methodologies, tools, and technologies, and make recommendations for their implementation within the organization.