Job Description
Company Description Zenith is The ROI Agency, we succeed when our clients succeed. We have a simple strategy: motivate our people, deliver great work, and delight our clients. Clients want to work with happy and motivated people. We have a superb Talent team, helping the agency recruit, develop and retain the industry's best talent. We're constantly striving to create a winning culture and we're delighted that 91% of our people would recommend us as a great place to work. We are single mindedly focused on delivering great work. We have a consistent track record of making our clients' communications more effective. Our goal is to achieve commercial marketing success. We don't set out to win awards but see them as a function of great work. Our greatest credential is our client list. Every day we work on challenging business and communication issues, in partnership with great client marketing teams. We are proud to have worked with many of our clients for 10 years or more and are equally proud of our new relationships. To learn more, visit www.zenithmedia.com Overview This position requires a highly motivated person to lead the day-to-day execution activating digital strategic plan development and all aspects of implementation. Responsibilities Assist with planning and implementation for client accounts across digital components for clients in the B2B/ Retail sector Plays a leading role in all aspects of campaign management including vendor liaison and reporting Assist in presentation of data, insights and media to clients – comfortable with presenting plans both internally and to clients Intimate knowledge of consumer habits & touchpoints, i.e. digital mobile, social, video Craft knowledgeable and relevant POVs that assess media opportunities and place appropriate value using data to craft actionable insights Manage Vendor Billing: insertion orders, monthly billing reports, discrepancy resolution, and reconciliations Assist Supervisor in negotiation of Buys, Makegoods, Positioning, Value Add Negotiations Draw actionable insights off syndicated data from partner reporting, ad serving reports, and dashboard data Build relationships with vendors to analyze value and applicability of media vehicles for client media plan Create dynamic presentations that effectively communicate to our clients Maintain a knowledge of all ad serving platforms across platform: IAS, DoubleVerify Prepare and deliver buying and or digital trafficking specs and guidelines Continuously search for opportunities to be positive and to share the positive side to every situation Have general knowledge and strong foundation on the digital ecosystem to be able to work both independently and collaboratively across the day to day Qualifications B.A. or B.S., preferably in Marketing, Advertising, or Data Science 1+ years of media buying/planning experience Agency experience highly preferred Experience planning digital campaigns for products in both the B2C and B2B space and ability to confidently present these to clients both on the phone and in-person Must have excellent verbal/written communication skills, interpersonal skills, detail-orientation, follow-though skills Must have strong analytical, research, and quantitative skills Must be hard-working, resourceful and thrive in a fast-paced environment Advanced Excel and PowerPoint skills, formulas, v-lookup, conditional formats, pivot tables, etc Must possess/develop a strong understanding of the technology marketplace including awareness of key publishers, products and trends Additional Information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance