Job Description
Product Marketing Manager, Partnerships & API Solutions Denver Convera is seeking an experienced Product Marketing professional with an entrepreneurial mindset and a passion for distilling complex capabilities—such as APIs, integrations and platform services—into compelling, outcome-driven narratives. This role is focused on developing our partnerships channel, including integrated partners who embed or resell Convera capabilities, as well as shaping messaging that bridges indirect (partner-led) and direct (B2B, API-consuming) motions. Reporting to the Head of Product Marketing, this role serves as the subject matter expert and customer champion for technically integrated solutions, working closely with Product Management, Partnerships, and Commercial teams. You will: Lead the development and articulation of differentiated value propositions, messaging, and positioning for API-driven products, integrations, and platform capabilities—tailored across partner-led and direct customer use cases. Translate complex technical concepts (APIs, workflows, integration patterns, compliance, scalability, latency, reliability) into clear customer and partner value, benefits, and outcomes. Serve as the go-to-market expert for Convera's partnerships channel, including partner personas (including developers), partner journeys, and integrated solution narratives. Define and evolve partner and developer-facing personas (e.g., platform partners, ISVs, pension/payroll providers, B2B corporates consuming APIs) Collaborate with Product Management to deeply understand the product roadmap, technical architecture, and release plans, proactively shaping launch strategy, messaging and enablement. Conduct competitive and market analysis at both the solution and capability level (e.g., API breadth, developer experience, integration speed, extensibility, compliance). Build sales enablement