Job Description
Posted via SalaryGuide — the career platform built for marketers. Veeva Systems is hiring a Senior Manager - Account Based Marketing - QualityOne for a remote Boston, MA role with a listed base pay range of $95,000-$175,000. Before applying, use SalaryGuide to benchmark this range against senior ABM, field marketing, and enterprise software marketing roles, so you can understand how the compensation compares before you click through. You can also use SalaryGuide to review the company/job breakdown, role context, compensation benchmarks, and tailor your resume to this exact JD before you apply. Every job we share comes from a real hiring team. No recruiter posts, no third-party boards, no duplicates, no stale reposts from months ago. Role Snapshot Original title: Senior Manager - Account Based Marketing - QualityOne Company: Veeva Systems Location: Boston, MA Workplace type: Remote Salary: $95,000–$175,000 base pay Seniority: Senior Level Employment type: Full time Experience requirement: 6+ years Company Overview Veeva Systems Inc. is a leader in cloud-based software for the global life sciences industry. The company is committed to innovation, product excellence, and customer success, and serves more than 875 customers ranging from the world's largest pharmaceutical companies to emerging biotechs. About the Role Veeva Systems is looking for a Senior Marketing Manager to build, evangelize, and deliver field and account-based marketing campaigns that drive business growth from strategic accounts. This role develops highly targeted and personalized campaigns for accounts and prospects in the consumer products industries and their value chain. Responsibilities Develop, execute, and optimize data-driven multi-channel field marketing and ABM campaigns from concept through post-campaign analysis and reporting. Apply an experimentation mindset to test, learn, and optimize ABM campaigns. Collaborate with account partners and strategy leads on strategies to attract and close key accounts. Partner with content, field, and digital marketers to build, execute, and track integrated campaigns. Understand complex buying and selling processes involving multiple decision-makers. Oversee timely execution of ABM plans and measure campaign effectiveness against appropriate KPIs. Execute high-impact field campaigns and ABM initiatives to expand and accelerate the sales pipeline. Influence active pipeline opportunities to reduce the sales cycle and drive faster conversions. Qualifications 6+ years experience in marketing or customer-facing roles such as Sales or Customer Success for an enterprise software or cloud-based solution provider. Strong experience building and executing integrated marketing programs, managing program budgets, and reporting. Proven ability to build relationships and collaborate across stakeholders. Hands-on, collaborative, creative, strategic, and analytical approach to managing cross-functional teams across geographies. Strong project management skills with the ability to manage multiple priorities and projects at the same time. Excellent oral and written communication skills. Experience with sales, CRM, and marketing automation systems. Bachelor's degree required. Compensation and Benefits Base pay: $95,000-$175,000. Additional compensation: This position may be eligible for variable bonus and/or stock bonus. Benefits: Medical, dental, vision, and basic life insurance; flexible PTO and company paid holidays; retirement programs; 1% charitable giving program. Apply Through SalaryGuide Open the full role on SalaryGuide to review the job context, compare the listed compensation against relevant marketing benchmarks, and tailor your resume before applying.