Job Description
Company Summary EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products. Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV. Department Summary Our marketing and advertising teams bring a unique blend of skills to tell the DISH and Sling story. Whether coordinating high-level messaging for the C-suite, interacting with journalists to drive breaking news or launching a campaign around our latest innovation, our team lends their voice to the future of communication. Job Duties and Responsibilities Candidates must be willing to participate in at least one in-person interview. This role leads the strategic marketing and growth initiatives for the Boost Mobile brand, focusing on developing comprehensive strategies that drive brand awareness and customer engagement. You will solve the challenge of maintaining a competitive presence in a dynamic market by translating deep consumer insights into impactful, high-performance campaigns. Success is defined by the ability to optimize local and national brand presence through data-driven decision-making and seamless cross-functional orchestration. What Success Looks Like (Objectives) Develop and lead strategic brand initiatives that align with long-term business goals and aggressive growth objectives across the partner ecosystem Conduct intensive market analysis and competitive research to inform strategic pivots and identify emerging opportunities for brand expansion Implement innovative marketing strategies designed to drive brand awareness and customer acquisition while refining tactics based on consumer behavior trends Oversee the end-