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Senior Manager Omnichannel Customer Marketing

Grupo Bimbo
FULL_TIME Remote · US Irving, TX, US Posted: 2026-05-11 Until: 2026-06-10
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Job Description
Have you ever enjoyed Arnold®, Brownberry® or Oroweat® bread? A Thomas'® English muffin or bagel? Or perhaps snacked on a Sara Lee®, Entenmann's® or Marinela® cake or donut? If the answer is yes, then you know Bimbo Bakeries USA! More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure our consumers have the freshest products at every meal. In addition to competitive pay and benefits, we provide a safe and inclusive work environment that appreciates diversity, promotes development and allows our associates to be their authentic selves. Come join the largest baking company in the world and our family of 20,000 associates nationwide! Top Reasons to Work at Bimbo Bakeries USA: Salary Range: $102,000 - $142,800 Annual Bonus Eligibility Comprehensive Benefits Package Paid Time Off 401k & Company Match Position Summary: Bimbo Bakeries USA (BBU) is undergoing a marketing transformation to accelerate brand growth. The Senior Manager of Omnichannel Customer Marketing will be critical in significantly accelerating sales growth via digital modalities across all major customers and major pureplay platforms across our portfolio of bread and baked goods. This leadership role requires a proven track record of success in developing and executing eCommerce strategies, building capabilities to transform, building strong customer relationships, and driving significant revenue growth. This role leads a team of 5 Associates, reports to the Senior Director of Consumer Experience & Analytics and is part of the Marketing Center of Excellence at Bimbo Bakeries USA. This role also leads cross-functional teams, liaises with sales and agency partners, guides strategy, establishing processes, and dr